Lady Gaga strikes a pose in not one, not two, but three different outfits while attending her Haus Laboratories Launch Party held at the Barker Hangar on Monday (September 16) in Santa Monica, Calif.
The 33-year-old entertainer invited influencers and friends to the “Haus Party,” where she DJ’d a set and spoke about the power of makeup before debuting the six-product collection, which includes eyeliners, lip liners, stickers and eyeshadow shimmers in various shades, available at HausLabs.com and on Amazon.
In attendance to show their support were Ashlee Simpson and hubby Evan Ross, The Hills‘ Whitney Port, makeup gurus Patrick Starrr, Manny MUA and Nikita Dragun, Tyler Oakley, Gigi Gorgeous and her love Nats Getty, A Star is Born‘s Willam and RuPaul’s Drag Race star Kimora Blac.
“I’m standing here braver than I’ve ever been. I’m overcoming obstacles. I’m dealing with my own mental health issues around fame. And finally, being able to really show up for the world the way that I want to, in the way that I believe I’m supposed to,” Gaga expressed during her speech (via THR). “Although for me, I learned to love myself from the outside in. It was through the power of makeup, and specifically color, that I found the rainbow in my heart.”
“You can talk about makeup. You can talk about products. You can talk about formulas. We can do all that. But if you spread that message, that’s what I really, really want. We’re not just launching makeup. This is a glamour attack on the world to be accepting, humble, brave and, above all, empowered to be kind. No matter how you identify, all are welcome at Haus Laboratories,” Lady Gaga continued during her 20-minute speech.
“Yes, I want this company to do well,” she said. “But more importantly, I want Haus Laboratories to succeed because of what we stand for, which is love. I want people to love themselves. And I want them to see how beautiful they are.”
READ MORE: Lady Gaga is on the cover of Allure‘s October 2019 “Best of Beauty” issue!
FYI: Gaga is wearing an Yousef AlJasmi gown on the carpet and a black spider jumpsuit by KAIMIN at the meet and greet. Whitney is wearing Tacori jewelry.
